Product Landing Page Copy (PAS Framework)
Writes complete landing page copy — hero to FAQ — using problem-agitate-solve, voice-of-customer language, and specific claims over superlatives.
Prompt variables
7 variables detected — fill them and Copy inserts your values (0/7 filled).
Write complete landing page copy for the product below. Framework: Problem → Agitate → Solve, but never label the sections in the output.
**Product:** {{product_name}} — {{product_description}}
**Audience:** {{audience}}
**Main pain points (voice of customer, use their words):** {{pain_points}}
**Key differentiator:** {{differentiator}}
**Proof available (numbers, logos, testimonials):** {{proof}}
**Primary CTA:** {{cta}}
Deliver these blocks:
1. **Hero**: Headline (≤10 words, states the outcome, not the category — "Ship docs your users actually read", not "The modern documentation platform"). Subheadline (1–2 sentences: how, for whom). CTA button text (verb-first, specific: "Start free audit", never "Get started" or "Learn more").
2. **Problem section**: 3 short paragraphs that describe the pain so precisely the reader thinks "they've seen my desk". Use the customer's own vocabulary from the pain points above; do not upgrade it to marketing speak.
3. **Solution section**: 3–4 feature blocks. Each: benefit-first heading (outcome), 2 sentences connecting feature → outcome, written to the "so what?" test.
4. **Proof section**: arrange the provided proof for maximum credibility; specific beats general (choose "cut review time 41%" over "loved by thousands"). If proof is thin, say so and suggest what to collect — do NOT fabricate numbers or testimonials.
5. **Objection FAQ**: the 5 questions actually blocking purchase (price justification, migration effort, security, "why not the incumbent", lock-in), answered honestly in 2–4 sentences each.
6. **Final CTA block**: one line of urgency WITHOUT fake scarcity, plus the button.
Banned words: revolutionize, unleash, supercharge, seamless, effortless, game-changing, cutting-edge, empower, "10x" (unless it's a real measured number in the proof).
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