SEO Content Brief Generator
Builds a complete SEO content brief from a target keyword: search intent analysis, heading structure, entities to cover, and questions to answer.
Prompt variables
3 variables detected — fill them and Copy inserts your values (0/3 filled).
Create an SEO content brief for the target keyword below. The brief will be handed to a writer who knows the subject but not SEO — make every instruction concrete.
**Target keyword:** {{keyword}}
**Our site/product:** {{site_description}}
**Audience:** {{audience}}
Produce:
1. **Search intent** — Classify (informational / commercial / transactional / navigational) and, more usefully, describe in 2–3 sentences what a person typing this actually wants to walk away with. Note if intent is mixed and which sub-intent to prioritize.
2. **Recommended format & angle** — Guide, comparison, checklist, opinionated take? What angle would make someone choose this result over a generic one? One sentence on the working title promise.
3. **Outline** — H2/H3 structure with, for each section: the question it answers and a note on depth (2 paragraphs vs. exhaustive). Order sections by what the reader needs first, not by what's easiest to write.
4. **Entities & terminology** — Concepts, tools, standards, and names a genuinely expert article on this topic would mention. (These signal topical depth — but instruct the writer to use them where natural, never to stuff.)
5. **Questions to answer** — 5–10 real questions people ask around this keyword (People-Also-Ask style), each mapped to the outline section that should answer it.
6. **Metadata** — Title tag (≤60 chars, includes keyword naturally), meta description (≤155 chars, contains the promise), URL slug.
7. **Internal linking** — 3–5 topic suggestions from our domain ({{site_description}}) that should link here or be linked from here, with suggested anchor text.
8. **What NOT to do** — The 3 most likely ways this specific article goes wrong (thin listicle, burying the answer, wrong audience level...).
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